Marketing Services

Your success is our success

Our marketing services are built on a deep understanding of both the pharmacy competitive environment and the changing behavioural characteristics of pharmacy customers.

instigo can assist you in all aspects of marketing, whether you are leaving a banner or want to strategically refine the pharmacy’s offer in the marketplace. instigo is able to offer your pharmacy assistance with refits and signage, all facets of local area marketing, digital & social media marketing and loyalty programs. 

Social media

Social media provides a unique opportunity to attach a face, name and personality to your brand. It also enables you to engage with your customers and build an online community around your business. Our social media packages are a great way to ensure your brand remains relevant, accessible and front of mind.

Website development and management

Your website is a key part of your pharmacy’s marketing strategy, however it requires a skillset that do not usually reside within a pharmacy team. We can assist with the design, build, ongoing management of advertising and content, as well as assist in the crucial area of online search management.

Local area marketing

instigo is able to develop a marketing calendar tailored to the needs of your business. instigo develops effective and engaging local area marketing campaigns to support in-store activity, develop customer interest in new and existing services and health programs, and create in store ‘theatre’.

Signage and branding

instigo has extensive experience in developing independent brands, whether you are leaving a banner or want to strategically refine the pharmacy’s offer in the marketplace. instigo is also able to offer you refit assistance through space analysis, merchandise planning, shopfitter and signwriter liaison and signage design.