The Health Advice Plus Program has been developed as a partnership between The Pharmacy Guild of Australia and established professional services provider instigo.

instigo was founded in 2004 by Community Pharmacist Michael Flannery and has successfully built a strong track record of delivering targeted retail, marketing and professional service solutions to community pharmacies of all sizes and in all demographic areas. In 2008, after isolating the considerable patient and community benefits and opportunities in the execution of pharmacy professional services programs, instigo developed the Easyclinic Professional Services Program.

Easyclinic is an end to end professional services solution. The program was designed to allow pharmacies to deliver a professional service offering within their pharmacy, providing the tools, processes and programs to allow the consistent delivery and promotion of services.

In 2015, using the learnings gathered from the delivery of professional service programs, The Pharmacy Guild of Australia and instigo combined their resources and built the member-only Health Advice Plus Program. The Program provides an appropriate professional services offer for all member pharmacies and allows them to quickly assess which services are commercially and operationally viable and which will provide the highest quality health outcomes for patients.